Like many things in the aviation industry, there are always one or two major suppliers in most cases dominating the industry, whether its Boeing or Airbus, Rolls Royce or GE and within business class seats let’s face it, Collins Aerospace or Safran, but there are just as capable competitors on the fringe. Recaro and Thompson Aerospace have done a good job of carving out some of the market share, but the latest to start attracting attention is Adient Aerospace.
But why is this new contender, officially launching in 2018, causing a stir? “We drew upon our automotive expertise and heritage in comfort and craftsmanship to design seats with function and finishes unlike any others. In late 2019, LIFT by EnCore was acquired by Adient Aerospace, adding economy seating to our portfolio. Today we have completed certification of our first business class seat Ascent and are in the production phase, having made deliveries to our first customers. We’re no longer a startup company, but a reliable seating partner,” states Trystan Parry, Vice President of Sales & Product Support.
But on the surface Adient Aerospace’ Ascent seat looks like any other reverse herringbone on the market. So why would the likes of Hawaiian opt for such as seat, when a new seat to the market usually comes with its own EIS challenges? Well that’s exactly the purpose of Ascent, it was designed specifically to be more reliable, easier to maintain and a better supply chain to reduce delays and complexities.